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MOVIEPASS FILM-BUFFET SERVICE BLOWS IT BEFORE IT EVEN GETS STARTED

post #1 of 3
7/1/11 at 7:35am
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by Renn Brown: link

You should probably be sure all those corporate theaters are going to play ball with your little scheme before announcing it to the world.
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post #2 of 3
7/1/11 at 8:08am

If we assume that more and more of the return involved in running a theater is in the ancillary stuff (snacks, video games, etc.), this would actually seem a pretty good idea: increased foot traffic for the real profit centers (plus more eyeballs on the ads).

 

And no I'm not bitter just because I live a couple minutes' drive from two of the theaters that were mentioned. I was so ready to go...

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post #3 of 3
7/3/11 at 2:36am
I see a movie every week (usually at the Arclight which would never be part of such a thing), if it's a big week maybe two, and rarely not at all (like this week). I still couldn't see paying 50 bucks for such a pass.

I'm not sure why they shuddered their trial though. Shouldn't they have shut it down instead of shaking it?
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