Didn't know where else to put this.
Mel Gibson is making headlines again by planning to release his latest film GET THE GRINGO exclusively on demand via direct TV, with a bluray release later in the year.
With ticket prices sky high and showing no signs of stopping the ascent, and the country (and world) continuing to spiral into economic oblivion, along with the surging popularity of low priced, but high tech home theater systems (you can get a setup to rival any movie house for under 5 grand), the studios are giving VOD every reason to diminish the theatrical experience.
Regardless of your opinion of Gibson, you gottta give the guy credit...he's a shrewd artist and puts his money where his mouth is, financing his own films and finding a way to make them successful. I like his strategy...the smaller films VOD, the bigger films (like his future Viking flick and Jewish epic) going theatrical. There's simply no stopping this massive digital paradigm that's headed our way.