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Originally Posted by 2.35:1
I suggest that giving it 200 million dollars, opening it in winter, giving Jackson final edit, having absolutely no bankable stars all combined to make it a questionable business decision.
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I prefer a film I loved that will lose money for Universal, over a studio-tampered film that will gross $50 million more at the box office.
I respect your problems with the film. I don't get why you'd view it from a business standpoint.
And some times a film that has everything go for it might not be successful at the box office. Profit can't be a measuring tool for quality. The Shawshank Redemption bombed hard. Shrek 2 earned over $400 million.



