Slestak, good point with the impulse crap. For some reason I was thinking Eggo was coming up with these prices but of course it's the grocery store.
On the beer subject, I consider Bud Light and Miller Lite to be water with a splash of piss, supposedly there's alcohol in there but I mostly just pee a lot. Pete's Wicked Ale is an excellent mid grade selection. If faced with a decision between 12 Bud Lights or 1 Guiness I would take the one Guiness, unless it was really hot outside or something.