| ilm | eekend | er Screen | otal | |
| 1 | Dear John | $32,400,000 | $10,913 | $32,400,000 |
| 2 | Avatar | $23,600,000 (-24.6%) | $7,867 | $630,093,000 |
| 3 | From Paris with Love | $8,120,000 | $2,983 | $8,120,000 |
| 4 | Edge of Darkness | $7,005,000 (-59.3%) | $2,285 | $29,097,000 |
| 5 | Tooth Fairy | $6,500,000 (-35.0%) | $2,020 | $34,333,000 |
| 6 | When in Rome | $5,504,000 (-55.4%) | $2,241 | $20,899,000 |
| 7 | The Book of Eli | $4,835,000 (-45.7%) | $1,715 | $82,163,000 |
| 8 | Crazy Heart | $3,650,000 (+58.1%) | $4,457 | $11,188,000 |
| 9 | Legion | $3,400,000 (-52.6%) | $1,454 | $34,678,000 |
| 10 | Sherlock Holmes | $2,630,000 (-41.8%) | $1,457 | $201,579,000 |
This just in: Dragon Wars didn’t bother me like I think it did a lot of people, I think because I’ve seen enough movies with English actors in foreign films that I’m used to such terrible line readings, and bland actors. Once you get past that, it’s a modest giant monster movie, and they don’t make enough of those in my humble. So I enjoyed myself, also in the sense that I was drinking the whole time.
James Cameron, if he belonged to a tribe, would have to face some sort of demarcation for his failure. After being out for seven weeks, it finally ceded first place to a film called Dear John. Cameron is said to not be taking it well. The film has now made $630 Million domestically, and $2.2 Billion worldwide. It also took the highest grossing eighth weekend ever, just edging out Titanic. Now, next weekend Avatar would have to do more than $30 million to have the highest ninth week, and even though it’s a double holiday weekend (President’s Day, and Valentine’s), Avatar may actually be petering some. So, stopping somewhere over $700 Million might actually be the end game, say around $750-ish. Nothing to sniff at. But it looks like it’s going to slow down and stop sooner rather than later. Even if it only dropped less than 25%.
By dethroning Titanic, 1998’s Lost in Space earned an asterisk in film history. Though Avatar‘s run on top is anomalous for modern times, I don’t know if Dear John will have the same “stupid trivia question” infamy, because Avatar wasn’t on top for over three months. Regardless, that’s a huge opening, and the counter-programming worked. Though Nicholas Sparks based movies have done good business, this is the first to really pop out the gate. This also seems to be a right place, right time thing, as I don’t think Channing Tatum has that big a following, nor does Amanda Seyfried. That said, the film also will probably not get to $100 million, though it might settle in close to there. It also means that Avatar might be in fifth place by the end of next weekend. I don’t know how front loaded this is, but it feels more like a moment thing than anything else. Then again, I horribly underestimated this film, so teenage girl films aren’t really my wheelhouse (and isn’t everyone happy about that).
From Paris with Love definitely stank up the place, though. Not unexpected, it appeared to have none of the things that made Taken a runaway hit: actors people like, a clear plot, an obvious goal, etc. It’s the same problem that Edge of Darkness had, but that at least had Mel Gibson returning to form. That’s enough to get people out enough for the movie to hit over $40 Million (probably a $50 Million endgame).
Tooth Fairy, When in Rome, Legion, weak season, both will be walking away sometime next week. The Book of Eli will finish closer to $90 Million than $100, Crazy Heart is ramping up, could play strong for the next month, and Sherlock has now made $200 Million – not so bad. Heart seems to be the only picture to get an Oscar bump, but all the other pictures have been out for a while, and Heart is the only real expander. That will do it.





17 comments
Love your column, have followed it for years. But I think you are wrong about both Tatum and Seyfried. I work at a theater, and it was amazing how many groups of women came to see GI JOE.
Seyfried people loved all the way back to Mean Girls, as well as her star-making role in Mama Mia! last year.
Dear John will have NO problem going over $100+
I always thought that it was a crime that Dragon Wars was ignored while Transformers was a worldwide smash, as they are essentially the same story with dragons switched for robots. The good news is that there will be a D-War cult for years to come, but Transformers will be forgotten about as soon as it's fans grow up.
The only way to watch Dragon Wars is with the Rifftrax commentary.
Andre doesn't understand women. I mean, that's obvious if you read his column and Twitter regularly. Now he's got to make it sound like a complete fluke that this opened.
#4, you mean he doesn't understand women with horrifically bad taste. Wait till word of mouth spreads like H1N1. Sinking like a stone that Seyfried be next week.
In Channing Tatum's biggest movies he's either not the draw -at least not since Step Up – or it hasn't opened. Remember Fighting and Stop Loss? Amanda Seyfried had Jennifer's Body and Mamma Mia! Neither were really her movie. I'm sure this film was well marketed, but it looks like a slew of movies I've seen before, and specifically Here on Earth. Sparks writes slightly-Christian love stories. You get a younger-geared love story, and an audience who wants to see something like that, hey it worked. This is a good time for that, as we've seen a number of Rom-com's dominate first quarter, so that this works maybe isn't that surprising but I wrote it off because it looked like nothing. As per my expertise with female audiences, obviously I have my head nearer the geek community ground in terms of box office. In terms of my personal experiences, I don't really think you have enough to draw on to make such assumptions, especially since most of my twitter feed is filled with "jokes," oh random person who follows my twitter and column and speaks ill of me. Is this a fluke? Not in the sense that this was at the right place and at the right time, but I think this is like a number of films that open well in the off season that aren't necessarily big movies. Would Dear John have opened as well in the summer? Of course the answer is maybe. Does this look like something that has a great hook into pop culture? I would say no. But all films that do well have good timing. Was 300 a fluke? Yes and no.
@#2 transformers fans have "grown up" (the original toys came out in 82), and have proved that they aren't going anywhere.
Based on the 29 Million Edge of Darkness has taken in thus far and sits at #4, I'd say reaching 50 Million domestically is a stretch and yet a real shocker that this didn't do better.. Perhaps it was TOO much like TAKEN???
You can't underestimate the role the Superbowl had on this weekend's grosses, so I'm surprised it wasn't mentioned at all. This movie was counter-programming to that whole manfest weekend celebration as well. So I wouldn't be the least bit surprised to see Avatar not drop off at all and climb back to number 1 next weekend now that all the bud-swilling-high-fiving-backwards-hat-wearing-date-rapists will need some other big action event to occupy them.
Dude…what's with the geek anger every week? Do you not get laid?
Ha! Called Dear John to beat Avatar.
Josh Tyler from Cinemablend is fuckin' Ugly.
Avatar will probably have a re-release later in the year with the sexing-the-plothole scene and make up a bit more BO – but maybe the going-flaccid-on-the-oscar-buzz has finally broken the spell? I'd agree on the Seyfried/Mamma Mia connection with the younger audience. She was great on Letterman the other night – head and shoulders above a lot of the fucktards that are her contemporaries. And now she's given James Cameron one in the nuts.
Yep, all football fans are "bud-swilling-high-fiving-backwards-hat-wearing-date-rapists"
Wow.
Well, we don't always wear hats, but we do love out football!!!
Of course avatar fell did you expect it to continue its reign forever. Only so many people can watch it more than once. I can't imagine that Cameron is at all concerned.
A special effects driven 'guy flick' dropping below an opening 'chick flick' on Superbowl weekend isn't really surprising.
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