Those Evil Dead trailers have shown hella promise. It’ll never be the Raimi-directed Evil Dead we love, but maybe it can be a different Evil Dead that we also love. I’m extremely interested to see what Fede Alvarez comes up with, as early footage has hinted at an intense and disturbing horror ghoster under all of that remake hoopajoo. So it’s reassuring to hear the first cut submitted to MPAA warranted an NC-17 rating. Par for the course, that’s not the cut you’re going to see in theatres. Via Alvarez’ Twitter:
Aside from the fact this is relatively common that horror films have to go back and trim to earn themselves an R rating, I have a couple of thoughts. First, this is great marketing for TriStar’s film and dropping this news to fans gives the release an air of extreme. Second, fear not, if you want to see the gorier cut, you will. Whenever this remake drops on DVD and Blu, something along the lines of “The Unrated Cut Too Extreme For Theatres” is all but guaranteed.
Par for the course, really.
Source: Collider
11 comments
Hell yes!
I want to hug this movie already
I’ve been wondering lately, when will a major studio put out an NC-17 film, and aggressively market it as such? Nothing’s stopping them. I don’t believe a large studio would have any trouble coercing theater chains (the ones that matter, at least) into showing them, and people would FLOCK to an X-TREME NC-17 movie (so INTENSE it’s rated NC-17)…people would eat that shit up. The first studio that takes a gamble on something like this has a chance to clean up something huge. Look at this Evil Dead. A poster that says “The Most Terrifying Film You Will Ever Experience”…can you imagine how big it would open if there was also a giant “Rated NC-17” warning? People would take it SERIOUSLY. People would get a thrill paying for a ticket. It would be HUGE. I bet.
“Par for the course”, huh? Sad that’s all Hollywood is good for these days.
Still not interested and I’m sure that NC-17 is over the rape vines and probably a scene of leg getting dug into with a knife or some Hostel type shit. The only way I’d get excited over this movie is if at the end a shitload of grotesque hideous monsters like in the Necronomicon show up and start eating people, if that happens I’ll go watch it, uncut on DVD.
Many theaters will not play NC-17 or unrated films. Many newspapers won’t run the ads for them, either. Same with TV/Radio, etc… Hatchet 2 went out unrated and was yanked after 2 days, for unknown reasons. There’s no way for anyone to make money on a NC-17 or Unrated theatrical release.
Weren’t Evil Dead and Evil Dead 2: Dead by Dawn both released unrated?
This is a marketing tactic that always backfires on me. I’m now less likely to see it in the theater, since I know I’ll be seeing a cut down, adulterated version.
Exactamundo.
//
No newspaper ads? No radio spots?? No zeppelin billboards??? Seriously dude. This is the age of the internet. Also the age of Spike TV and shit. There are, now more than ever, countless forms of media that would love to help sell an NC-17 horror film. As far as theaters not showing it, that was kind of the point of what I was saying…if someone like, say, Warner Bros wanted to give an NC-17 movie a huge roll out, would theaters (again, the ONES THAT MATTER…your AMCs, your Regals) really want to play the fuddy-duddy and restrict people from seeing it? Especially if there was genuine buzz built up on the ‘net and shit? If the studio could get ONE major theater chain to bite, they’d be fine. I swear to god this is going to happen soon, and I bet twenty bucks that it makes a shit-ton of money.
If they stick to what they’ve said, you may get your wish, but probably not in the genre you’re expecting: If the movie adaptation of “Fifty Shades of Grey” stays NC-17, it may break through the barrier you’re talking about. As much of a huge moneymaker as the book/e-book was, I could see theater chains being willing to make the exception….
Then again, I also find myself expecting that the final cut that hits theaters will be rated “R” so it will probably be a moot point.
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