And more news from Remakeville comes in – this time to do with the prequel to Carpenter’s The Thing.
Apparently the movie, which was slated with an April 29th release, just
got bumped off by the fifth installment of the Fast & Furious franchise – Fast Five.
Originally scheduled for June 10, Fast Five’s
bump up shows a lot of faith in the films earnings potential on behalf
of the studio, and why wouldn’t it?
Collider’s Ben Brown sums it up nicely: “Fast and the Furious,
the fourth film in the series, made a nice chunk of change for itself
back when it was released in 2009. Its near $400 million gross proved
not only that there was still gas left in the franchise’s box
office tank, but also that any subsequent films would almost certainly
fare well financially. By moving Fast Five
to late April, Universal has craftily situated the film as the first
summer blockbuster of 2011. Not only does this add some additional
excitement to the film’s coming unveiling, but it also
effectively steals the First Release title from Marvel’s Thor, not to mention breaking the studio’s annual track record of summer season kickoffs, begun with 2007’s Spider-Man 3.”
And yeah, all of that is fairly obvious and makes perfect sense – the real question is what it means for The Thing.
As of yet the film still has a TBD in terms of release and one wonders
if the bump was strictly a vote of confidence for Fast Five or also a bit of a lack of it in The Thing.
Early word on the film (via set visits, etc) has been promising, but,
to the mainstream movie going audience that made the street-racing
series such a huge success it is all rather unfamiliar. With
the lack of another Saw
movie hitting in 2011, perhaps Universal is looking to capitalize on
the vacated Halloween box office throne? I don’t
know but I’m sure we’ll find out once final word of
a release is given.





12 comments
I'll see both, but I'm much more interested in The Thing.
So, what was it, The Mummy that started the trend of summer box office in May? I can't believe it took them 12 years to bump it up to April.
Too bad Sony/Columbia looks to be taking the summer back by kick starting it before spring officially starts. Battle:LA hits 3/11 and will probally be huge.
I thought you'd feel that way, Doug. You were the only one who could've gotten to that blood. We'll do you last.
I'm gonna be f-in pissed if I have to wait until October 2011 to see The Thing. The Thing which was scheduled a week before some blockbusters hit was in for a tough time anyway. Next year's schedule is packed full of huge movies so scheduling for the studios is going to be tight and competitive. Hopefully The Thing will be brought forward to early 2011, providing of course they finish all the f/x work by then.
Movie_Munkee, there's been a "blockbuster slot" in March for the past few years. I think it was "300" that sort of kicked off that trend. After as much money as "Paul Blart: Mall Cop" made there'll probably be one in January now, too. The big moneymakers have been getting a little more spread out for years now as studios have started realizing you can make money outside of just May-Early August and Late November-New Year's.
You still get the "summer glut" of course, but I wouldn't really call the March release "the start of the season."
Doesn't The Thing prequel have its own title? Also Ben Brown writes like a studio hack. I am not more "excited" over yet another F&F sequel because of some different release date.
Well the Halloween slot makes more sense. What was the last horror film to do well in Spring? Exactly.
You're gonna have to sleep sometime, MacReady.
Thats really the name of that movie? Fast Five?
Yes, James. It is. It refers to both the five lead "driver" characters who star in it, and the fact that, well, it's the fifth one.
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