Not an hour after I suggested that “Spider-man and Batman could try” but there would be no better trailer today than for PTA’s The Master, damned if WB doesn’t make an attempt by releasing the best TDKR trailer yet. Subtly expanding on the imagery we’ve seen so far, the trailer continues to promise SCALE, still without feeling like they’re putting down all the cards.
You have to hand it to the PR department- they’ve put the work in towards making Bane feel like the right villain for this climactic conclusion to Nolan’s story. That effort has ensured that Bane’s coldly condescending “Mr. Wayne…” and his super villainy punch-grab-kick combo comes with the proper weight and “oh shit” effect. I also love that they’re still experimenting with interesting music choice and unique structures for these trailer. I love that this is a daylight Batman movie. I love Bane’s Wall Street assault outfit. I love how the riot scenes look to play out. I like that non-policeman-delivered humor is the stinger to the whole thing.
Ultimately, I’m just happy that such an anemic beginning to this campaign has slowly morphed into something properly zeitgeisty. Don’t you think for a second that records are done being broken this summer…
It should be noted this is a Nokia-exclusive debut, and that they actually have a pretty badass YouTube intro set up for it.
(via Latino Review)
10 comments
I gotta admit I wasnt totally sold on TDKR from the previous trailers, but man they sure have kicked it up a notch with this one, super pumped to see it now
Best trailer yet. Better than any of the theatrical ones, easily.
The look in Bane’s eyes when catches Batman’s fist is pretty scary.
It looks like a whole heap of fun, but still not getting a “zeitgeist defining” vibe. Also Bane catching Batman’s fist looks kinda dumb and obvious (hey, look how strong I am!)
Day One. In IMAX. Cannot wait.
Best trailer yet, but what record can it break? It has no chance of breaking the opening set by The Avengers, zilch.
Okay…OKAY…I *really* want to see this now. In IMAX, even.
In a way I am mixed on the effort put into this trailer. It certainly gets me pumped for the film (not a difficult task, admittedly), but also feels like the kind of effort the marketing department should have been extending since day one. Still, perhaps a slow burn strategy was a good choice, gradually upping the tension/excitement over a period of time.
While it’s hard to find much wrong about how TDK was marketed, I suppose a case could be made that too much was shown too soon. With TDKR, one can assuredly say the opposite. The marketing has been a bit light on “aw shit!” Bane moments until this trailer, which might help explain why I wasn’t feeling the same threat/urgency from his character as I had with Ledger’s Joker. Happily I can admit that this recent trailer has reversed that mindset entirely.
I am also left feeling as though I no longer expect Blake to be more than a Gotham City Police Officer now. This doesn’t bother me as I feared it might, as it looks as though he is still being featured prominently; perhaps to serve as a moral anchor for the audience while Batman is on hiatus from the injury he sustains as hinted at in the trailers. I would by lying if I said I wasn’t a little bummed that he likely won’t be the successor to the cape and cowl, but I feel confident that his character will not go to waste.
Can’t wait for my midnight screening. 12 bucks well spent.
Wow! I am definitely in the minority because I felt this trailer was a jumbled mess.
When the kid asks, “Do you think he’s coming back?” and JGL says, “I don’t know,” he turns his head to full profile. Tell me that’s not the square-jawed look of someone who would fit the cowl perfectly. Mark my words, that shot’s in there for a reason.
Yeah, I felt like something was up with that too. Either he’s going to be a stand-in that inspires Bruce to get back into it or he’s the next guy (JLA?).
Comments are shown as archived from the original site; new comments are closed.